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• The first and most important step when it comes to any marketing revamp is developing a clear and concise marketing plan. This assists you in developing your services, coming up with a budget, and deciding the best way to reach your audience. In this case, you need to assess your desired location and establish a specific criteria.
• The second step involves creating a niche. If you something amazing to market, then you have to ensure that your firm is valuable to the market by providing services that are not offered by every accounting firm. This may involve investing in your staff. Offer to pay for higher education, then advertise vigorously about the added services you can offer clients. You may also choose to hire yourself a professional, but keep in mind that this comes at a steeper price tag.

• One of the most successful ways to get business is through referrals. They minimize the time and money that you spend in your marketing efforts, which makes them all the more ideal. You can make a referral plan for your existing clients, and offer discounts for any clients that is referred to your business. When it comes to attracting new customers, do not be passive.
• In this day and age, you cannot forgo a website. Most of your clients will be online for the bulk of the day and you can be missing out on vital leads and referrals if you put off creating a good site for your firm. Ensure your website is clean, with plenty of white space and integrated with high quality imagery as well as content.
• Regardless of which industry you belong to, you are who you know. Networking will always pay off and getting your name known within your field can assure you a wide variety of benefits in the long run. Ensure you take full advantage of local mixers as well as encourage your employees to attend conventions, seminars and any other meet-ups available.
• You may not think that social media is the best and most qualified approach to marketing, but if you put off this profitable strategy, you will be missing out on a lot of lucrative leads. Nowadays, social media platforms have become a vital component of every marketing scheme and may be integrated with your website to provide the best results possible. By posting legitimate and informative content on your website and sharing it across multiple social media platforms, you can build a loyal following.

Internet bagian dari kehidupan (dok.pribadi)

Sejak Covid-19 menyerang dan bertahan dua tahun lamanya, peradaban manusia mengalami dekonstruksi. Yang paling kasat mata tampak dari penggunaan disrupsi teknologi. Tidak ada yang tidak pakai internet, simple-nya begitu.

Ganasnya serangan Covid yang tidak pandang bulu, yang tidak kenal suku bangsa,agama, apalagi warna kulit membuat kebijakan-kebijakan baru bermunculan. Sekolah dilakukan di rumah, bekerja tak bisa ke kantor, belanja kebutuhan pokok, sekunder, juga tersier pun harus dari rumah. Semua dilakukan dari rumah dengan ujung jarinya.

Internet yang sebelumnya hanya familiar dengan kelompok tertentu kini masuk ke semua lapisan masyarakat. Tak ada sekat, internet menjadi perekat. Bahkan lansia pun mau tak mau dipaksa akrab dengan internet.

Jadilah disrupsi digital bagian penting kehidupan manusia abad ke-22. Pelajar dan mahasiswa tidak bisa bisa mengikuti pelajaran kalau di rumahnya tidak ada internet. Pun dengan para pekerja yang juga bergantung pada internet untuk bekerja dari rumah. Kakek nenek pun tak jauh berbeda. Agar bisa menyapa dan disapa keluarga juga teman-teman mereka, internet lancar di rumah adalah keniscayaan.

Bagaimana dengan pemenuhan kebutuhan harian? Pakai internet juga dong. Abang sayur yang biasa dikerubutin ibu-ibu pun hanya bisa mengantar dagangan mereka karena aturan social distancing ketat dari pemerintah.

Semua berujung pada ketergantungan terhadap internet. Supaya semua urusan lancar, tentu harus jeli pilih provider internet. Salah satu yang bisa menjadi pilihan adalah IndiHome. Internet provider produk Telkom Indonesia ini bisa disebut sebagai cikal bakal internet yang dipasang di rumah. 

Berbagai Cerita Seputar IndiHome